 According
to the Royal LePage Home Attitude Poll released in February
of 2001, more than 7 out of 10 Canadians (72.4%) will
use the Internet in their next real estate transaction.
When researching the sale or purchase
of a home, Canadians choose the Internet (38.5%)
as their preferred source of Information. The Internet
was second only to newspapers (45.1%), and ranked higher
than advice from friends and neighbours.
The one point that was agreed upon most
in the survey was that 8 out of 10 (84.9%) of Canadians
say that it is important that their agent be tech savvy.
Another report from the California
Assiociation of Realtors brought up the following results:
- Traditional homebuyers looked at 15.1
homes with a Realtor prior to making a purchase, nearly
twice as many as Internet buyers, who looked at 7.9
homes.
- Internet buyers also spend nearly three
times as much time investigating real estate markets
before contacting a Realtor.
- Most Internet homebuyers, 89% started
using the Internet in the homebuying process "before
they started looking for a specific home."
- Most Internet homebuyers found their
Realtor on the Internet (78%) at a Web site that listed
a home they were interested in (88% of the 78%).
- Internet homebuyers on average
purchased a more expensive home than traditional homebuyers
($403,752 vs. $321,950)
|
